All I want to do right now is execute. I’ve been diving so deep into the world of Apple & Steve Jobs that I’ve become completely infatuated with the idea of creating insanely great things to combat anyone else not willing to put in the time, effort and hard work to do the same.
Nothing about what Apple does is easy yet the end result is an offering that meets and often exceeds peoples expectations. On the other hand you have companies like RIM who have entire business models based on getting by with the most minimal effort. Apple forged a rebellion on that type of mentality, it exposed that cheap approach and now anyone who wants to play the game has to significantly raise their level of quality or be left behind. I love that. The fact that someones artistic integrity and dedication to quality led to a complete shift in business paradigm is as bad ass as it gets for me. Steve Jobs so himself as a rebel, that’s exactly what he was.
I want do that.
We’re going to start our LA takeover tomorrow at the Morrison Room, 8909 Sunset (above Duke’s) at 10PM. It’s not a Noctambule party, that’s on the way, but we have a bunch of people coming so stop by if you want to hear some good music.
Then next week we’re back in NYC with the Kitsuné crew to bring you heartsrevolution, Gigamesh, Plastic Plates, Computer Magic and Perseus, fresh. It’s going down @ Stantos Party House and you can get tickets in advance here. I’ve got some to give away so if you want to go shoot me an email email@example.com. In the meantime here are some Gigamesh classics to get you ready for the weekend…
We are the ones that take you out tonight…”