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Zolita – New You

A new you is something I’ve been thinking about a lot lately. There was in a point in my life where I chased my past as a way to contextualize my present. I so desperately wanted to recreate not just the emotions, but the scenarios whose memories were like shots of dopamine straight to the brain. Without fail, going back to my old stomping grounds with old faces would never result in the euphoric rush I hoped for or imagined. Instead, I was left to examine fragments of the past through the unmistakable lens of the present; things were not the same and would never be the same again. It’s a tough pill to swallow, but it also offers a branch toward mastering of the human mind and emotions by grappling with now.

Zolita’s new single offers a gripping take on the evolution of relationships with piercing lines that tackle losing the version of a person you once loved – “every time I think we’re alone, I see his name come up on your phone.” Her vocals are insanely powerful and convey every shred of emotion she experiences, especially on the hook which is a melodic treat. That goes without mentioning the production which is an excellent fusion of moody r&b with layered electro-pop sounds. The sonic landscape is a perfect basis for Zolita’s examination of disappointment and loss and I can’t get enough of it.